A Christmas Carol: The 3D IMAX Experience (2009)

A Christmas Carol is, above all else, an astounding visual experience. Other studios either use 3D to enhance already superior films or attempt to hide mediocrity. Robert Zemeckis stands nearly alone is using this newfangled version of old-fashioned technology to push the boundaries of 'immersion'. Like The Polar Express in 2004 and Beowulf in 2007, A Christmas Carol is not simply a movie to be seen, but rather to experience. If the film is not as haunting and thrilling as Beowulf or as intoxicating as Henry Selick's more surreal Coraline, this still sets new marks for realism in the painted world. Zemeckis's artists and performers have partnered stunningly lifelike animation (there are no 'dead eyes' this time) with at once astonishing and invisible 3D effects work, creating the illusion of living inside a movie better than anything I've yet experienced.




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Where the Wild Things Are: The IMAX Experience

It is often said that The Adventures of Tom Sawyer is a children's novel that adults can enjoy, while The Adventures of Huckleberry Finn is an adult novel that children can enjoy. This statement in itself constitutes a form of elitism. Just because Huck Finn is a better, richer novel than Tom Sawyer, it must be presumed that the second story must not have been truly intended for children. This idea rears its ugly head in the discussion of family films as well, as poorly made family films are often labeled 'just for kids', while superior family entertainment is often accused of being secretly made for adults. The very idea of high-quality entertainment that is specifically directed at children seems to be some kind of oxymoron in the critical community. I have no idea for whom Spike Jonze crafted Where the Wild Things Are, but the film is a very much a high-quality children's movie.




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Imax Role on The Evolution of Cinema

IMAX is one such advancement in films that has transformed the cinema-going experience to create much larger screens with higher resolution movies being projected onto them. Film shot for IMAX is shot on larger 65 mm film which is then run through the camera horizontally. This means that the IMAX film image is 69.6 mm wide and 48.5 mm tall, instead of the normal 48.5 mm wide and 22.1 mm tall.



The film is then run through the camera three times as quickly in order for it to be exposed at 24 frames per second.

Several films these days contain scenes that have been shot specifically for display on IMAX, such as the new Transformers sequel, Transformers Revenge of the Fallen, which features three scenes shot for IMAX.

The film is then run through the camera three times as quickly in order for it to be exposed at 24 frames per second.

Several films these days contain scenes that have been shot specifically for display on IMAX, such as the new Transformers sequel, Transformers Revenge of the Fallen, which features three scenes shot for IMAX.


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Transformers: Revenge of the Fallen Hot Ticket Sales

The following is the statement released by MovieTickets.com:

As of today, U.S. ticket sales at MovieTickets.com for “Transformers: Revenge of the Fallen” are outpacing ticket sales for “Transformers” by almost 3-to-1 at the same point in the sales cycle – eight days prior to each film’s release.

Interestingly, IMAX ticket sales at MovieTickets.com for “Transformers 2” account for close to half of all ticket sales for the film.


The film, a sequel to the "Transformers" movie that grossed $319 million at the U.S. box office in 2007, opens next week in theaters and also on the 50-foot IMAX screen at the Air & Space Center in Downtown Hampton.

"Transformers: Revenge of the Fallen" is scheduled to open on Wednesday in cinemas as well as on IMAX.
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Star Trek breaking Imax record

IMAX announces that Trek made $9.6 million worldwide in IMAX over opening weekend. Trek grossed $8.5 million from 138 IMAX theatres domestically, a per screen average of approximately $62,000 for the weekend, marking the highest grossing Friday, Saturday and Sunday ever for an IMAX opening.

IMAX’s domestic opening contributed 11% of the hit film’s overall domestic box office gross of $79.2 million on less than 2% of the screens. The IMAX release also broke records internationally, generating more than $1.1 million from 25 IMAX screens, for a per screen average of $44,000.




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