The sixth installment of the blockbuster "Harry Potter" franchise will now open day-and-date domestically and in the major international markets on July 17, 2009. The announcement was made by Alan Horn, President and Chief Operating Officer, Warner Bros.

In making the announcement, Mr. Horn stated, "Our reasons for shifting 'Half-Blood Prince' to summer are twofold: we know the summer season is an ideal window for a family tent pole release, as proven by the success of our last 'Harry Potter' film, which is the second-highest grossing film in the franchise, behind only the first installment. Additionally, like every other studio, we are still feeling the repercussions of the writers' strike, which impacted the readiness of scripts for other films—changing the competitive landscape for 2009 and offering new windows of opportunity that we wanted to take advantage of. We agreed the best strategy was to move 'Half-Blood Prince' to July, where it perfectly fills the gap for a major tent pole release for mid-summer."

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Imax respond by Time Warner decision that they will still be showing Harry Potter next summer. It'll show on more Imax screens by then according to Richard Gelfond, Imax Ceo.

Imax Comments

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3 Imax digital open today in New Jersey area

The AMC Loews Cherry Hill 24 in South Jersey, AMC Neshaminy 24 in Bensalem, Pennsylvania, and AMC Hamilton 24 in Hamilton, New Jersey will open its digital IMAX theater this Friday. The theaters will show DreamWorks’ Kung Fu Panda: The IMAX Experience and 2002 documentary Space Station 3D.

Unfortunately Batman fans hoping to see “The Dark Knight” in IMAX Digital Theatres are out of luck. “The Dark Knight”plays in regular IMAX (with reels), the state-of-the-art digital IMAX (with no reels) are not compatible with the superhero sensation.
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Another Imax Digital Theater Open in Reading, PA

It's the 4th Digital Theater launched by Imax so far. Reading Imax will open to the public Aug 8th. From Aug 8th-11th they will offer $1tickets. "Speed Racer" will be shown during that period.

"It's an immersive experience," said David Campbell, general manager of the multiplex, owned by R/C Theatres of Reisterstown, Md. "It's the best clarity - picture and sound - that you can get in a movie. It feels like you're in the movie."

The theater, painted black with purple, white and red draperies, has raked seating that rises at a 45 degree angle from the seats closest to the screen to those farthest away, allowing audiences to take in the full scope of the experience.


Check out their interactive online presentation of the opening.
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Buy One Get One Free Batman/Fandango Ticket

Buy one movie ticket and get one free when you use your Discover Card!


It's back! The Discover card promo till 9/30. Free ticket value up to $12.50.

Get the Discover® Card

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Video Gaming on Imax Screen

At this particular Imax Maritime Aquarium Norwalk, they have a program for kids to play video games.

"NORWALK - Before last night, the biggest screen Anthony Shaw ever played video games on was 60 inches.

He can now boast of playing on a six-story IMAX screen.

Anthony, 12, was one of several youths playing the Xbox 360 version of "Kung Fu Panda" last night as the Maritime Aquarium unveiled what it hopes will become a Saturday night tradition - "VidGames: Colossal."

"It was a lot of fun because of the really big screen," Anthony said after playing for about 15 minutes. "It makes it better to have the surroundsound be loud like that, too."

Last night's demonstration of the new feature - allowing video game play on the aquarium's giant screen - was open to aquarium employees and members for a tryout.

The movie version of "Kung Fu Panda" will be shown at the IMAX theater starting tonight, and the video game of the same name can be enjoyed, starting Aug. 9, for lucky players drawn at random.

A game-playing session will be held about 90 minutes before the 6:30 p.m. Saturday showing of the movie.

Aquarium publicist Chris Loynd warned gamers to arrive early if they want to play.

"Plan to watch and hope to play is what I would say," Loynd said. "My ultimate goal is to have the maximum number of players have the chance to play and to have everyone have a quality gaming experience."

Random names will be selected, with four players getting to play about every 15 minutes. Loynd said about 24 people will play each night.

For now, only "Kung Fu Panda" and other E-10 rated games will be played."

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http://www.stamfordadvocate.com/norwalkadvocate/news/ci_10051191
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